Hallmark Homecare
A Independent brand
About Hallmark Homecare
Hallmark Homecare is different than all other homecare franchises. We are a technology-enabled referral agency for caregiver recruitment and client matchmaking. Hallmark Homecare is an industry innovator and promises to be the next iteration of in-home care across America. They're solving challenges of the high overhead and chronic shortages plaguing the traditional senior care industry. • Clients save money, receive more personalized care, and have more control. • Caregivers earn higher wages and enjoy a preferred work arrangement. • Franchisees enjoy a low over head, home-based business with attractive profits, and they make a difference in the lives of others. For the Family (Client): We interview the family (client) and senior who need help. Hallmark then develops an ideal Caregiver profile. We do all the vetting and background screening of prospects, and then give the client access to Caregivers that are experienced, educated, and have professional certifications. Unlike a traditional homecare agency, the family employs the Caregiver(s) and has complete control of the relationship allowing them to make all the decisions related to their care. Equally important, the caregivers are NOT employees of the franchisee! For the Caregiver: Caregivers prefer working with Hallmark Homecare because they work directly with the family, they can earn higher wages, and they have more control over their schedule. Hence, we have a large pool of qualified Caregivers to choose from. Labor shortage is not a factor for the Hallmark Homecare model. For the Franchisee: The Hallmark Homecare business model is more profitable than a traditional homecare agency with less overhead and fewer employees. The model is lightly regulated, which means the franchisee is not spending as much time with compliance and licensing fees and protracted start-up timeframes. With the home-based model and two-level launch program, franchisees can be operating their business and generating revenue within weeks of launching. Hallmark Homecare provides a win-win-win, for the Client, the Caregiver, and the Franchisee!
Inside Hallmark Homecare
- Established
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- First Unit Franchised
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- Franchised Units
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- Company Owned Units
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- States Registered In
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- Cash Investment
- $100,000
- Total Investment
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- Minimum Net Worth
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- Single Unit Franchise Fee
- 1 Unit - $59,500 2 Units - $99,500 3 Units - $134,500 4 Units - $169,500 See 2 Min. Drill for more
- Royalty
- 6%
- Ad
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- Average Number of Employees
- None required for the owner/operator of a single territory (initially). 1-2 are suggested to support growth over time. Franchisee will need 2 employees for a $2MM business (Recruiter/Admin, Sales & Marketing)
- Item 19
- Yes
- Home-Based
- Yes
- B2B
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- Master Franchise Opportunities
- No Item 19 Earnings Claims Franchisee Data (Represented Franchisee #5)
- Veteran Discount
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- Financial Assistance Provided
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- Site Selection Assistance
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- Lease Negotiation Assistance
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- Recruiting Assistance
- During the initial launch phase (Level 1), Hallmark corporate handles all recruiting and back-office tasks in favor of the franchisee. Initial Training Hallmark Homecare has a strategic launch program to ensure franchisee success. Initial training two levels. Level One is a home-based 5 week program and can commence as soon as the franchise partnership is confirmed. It includes approximately 40 hours per week of home- based study. - Video-based training series - Online learning system - Industry overview - Marketing basics - Sales and development direction - One on one scheduled coaching - As needed (on demand) assistance - Business setup and growth planning - Corporate handles all recruitment and placement - Back-office tasks are handled by Corporate Support and training is ongoing beyond initial training. Level Two training is 4 days of live instruction with the leadership team at the training center in Irvine, CA. - Sales and marketing - Business administration and management - Client interview - Caregiver search and recruitment - One on one scheduled coaching - As needed (on demand) one-on-one assistance - Monthly webinars - Annual Convention and regional meetings Franchisees can quickly progress to assume full, independent operation of their business within 60 days (in most states) due to this accelerated launch program. See 2 Min. Drill for More Function and Daily Tasks of the Owner Operator • Implement sales/marketing/development plan • Visit with referral partners (bagel & donut drops) • Participate in networking events • Consultative sales effort, ASK FOR THE BUSINESS! • Coordinate collaborative tasks with corporate (Level 1) • Care Consultations & Coordination • Caregiver Recruitment, Screening & Vetting • Client Matchmaking • Back office administrative tasks • Client Service Function & Daily Tasks of the Semi-Absentee Owner • Develop a team to fulfill daily tasks listed above • Manage employees fulfilling tasks from the owner/operator role • Provide leadership for a culture of care and commitment to excellence • Develop and implement expansion plans • Speaking engagements and networking as brand ambassador • Nurture referral partner relationships • Ideal Franchise Candidate The ideal candidate will be passionate and dedicated to making a difference in the lives of others as a community connector. Business development and direct sales in their local community is critical for success. Ideal franchisees should be solid communicators, networkers, and relationship builders. While human resources, healthcare, medical sales experience is not required, it is helpful. A full-time, dedicated effort must be made to marketing and sales, whether the franchisee hires out this role or does it themselves. There are multiple marketing strategies for recruitment efforts. However, initial success comes from ?old school? sales tactics, such as relationship building, networking, and more, among the healthcare sector of their community. The right personality and dedicated effort to business development is critical for launch success. Franchise FastLane driving development!
- Cooperative Advertising
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- Category
- Employment & Personnel, Home Services, Senior Care, Miscellaneous & Unique
Inside the brand
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