Frenchies Modern Nail Care

ASSETS FOR CONSULTANTS & CANDIDATES CAN BE FOUND HERE:

https://httbrands.sharepoint.com/:f:/s/HTTHQ/IgCVRXgFxu4vT5hbGqsuJF_2AbdsigxoPGSkomYvdE0pMmc?e=LkgYal

• What it is: A modern, clean, non-toxic nail care franchise redefining the traditional nail salon experience

• Category: High-frequency, essential service (guests typically visit every 2?4 weeks)

• Industry opportunity: ~$29B+ industry that is highly fragmented (99% independently owned salons) with little national branding

• Core differentiator: Elevated, hospitality-driven experience with a strong focus on cleanliness, consistency, and guest care

• Clean + safe environment: Medical-grade sterilization (autoclave), no acrylics, no harsh chemicals, no jetted tubs

• Membership model: ?Polish Pass? drives recurring, predictable revenue and strong guest retention

• Multiple revenue streams: Services, memberships, retail, gift cards, and group bookings

• Positioning: ?Posh without the price? ? not a discount salon, not a luxury spa, but a better everyday experience

• Tech-forward: Online booking, automated marketing, and systems that support operational efficiency

• People-first culture: Focus on team member experience leads to stronger retention and better guest service

• Recession-resistant: Affordable self-care category with consistent demand, even during economic downturns. Does not compete with AI

• Who it?s for: Owner-operators or semi-absentee owners who are strong leaders, culture builders, and customer-focused (no beauty experience required)

• Support system: Part of Head to Toe Brands, backed by The Riverside Company, with shared services, training, and infrastructure

• Growth opportunity: Prime territories still available with strong white space for multi-unit development